Barna Partnership
Lutheran Hour Ministries (LHM) has partnered with Barna Group—an industry leader for research-based insights about faith and culture, leadership and vocation, and generational groups—on a critical three-year study of faith in America. This bold new collaboration will allow LHM to create resources and online courses that address the needs of both the churched and non-churched.
Year one (2018) focuses on spiritual conversations in the digital age, year two (2019) will delve into households of faith, and year three (2020) will explore the development of local communities of action. In addition to conducting and providing groundbreaking research, Barna Group will create a yearly monograph for Church leaders containing data, analysis, and relevant insights. LHM will create products and programs designed to take what is learned directly to congregations and individuals to apply the new insights in their outreach efforts. Over these three years, LHM and Barna hope to equip the Church to share the Gospel, deepen faith at home, and impact communities with the good news of Jesus Christ.
“This research allows LHM to provide timely and relevant resources that meet people where they are at. It enables us to gain a hearing for the Gospel in an inviting and contextual way—guiding those who seek toward faith.”
- Rev. Dr. Tony Cook, LHM’s executive director of United States Ministries
2018 – Spiritual Conversations in the Digital Age
2019 – Households of Faith
2020 – Communities of Action